Monday Rx: LACMA Rebrand, COVID-19 Updates, Physician Relief and CAP Webinar.

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LACMA Rebrand


We've rebranded! We are very excited to announce our LACMA rebrand as we work in close partnership with the California Medical Association. It's been a decade since our last rebrand and we're quickly approaching our 150th anniversary next year. You will see the full branding update throughout the week.


Wear Your Mask. Save a Life.


California Governor Gavin Newsom issued an executive order last week so people would wear masks. The order is in response to spikes in COVID-19 cases across the state. In the last 24 hours, Los Angeles County had 2,571 cases and 18 deaths bringing the totals to 85,942 cases and 3,137 deaths. These are staggering numbers as we witness some people in Orange County disputing the science, the facts and the public health risks by not wearing a mask in public places.

The LACMA executive committee invited Dr. Nichole Quick, who recently resigned her position as public health officer for Orange County and she shared her perspective, both personally and professionally on the mask controversy and more importantly how science should dictate protocols and actions.

Dr. Patrick Meehan wrote this letter to the editor of the Los Angeles Times:

Read Here

The Centers for Disease Control recently issued an update on social distancing, masks and stay at home orders as well.

Read Here

Last week LACMA launched COVID -19 Rapid Response 2.0 to provide additional financial assistance and PPEs for minority and women-owned medical practices as well as those serving communities of color. Many thanks go to the LACMA Patient Care Foundation and its chair, Dr. Troy Elander, for a contribution of $25,000 to help these medical practices. LACMA will match the PCF contribution and the LACMA districts also stepped up with $50,000 so we can acquire additional PPEs for medical practices across the county. We now have $100,000 to help medical practices in need as they struggle to reopen and provide a safe environment for patients and staff. To access funds, visit the LACMA web site link below. As of today, nearly 70 practices have requested assistance!

Apply for Funds

Free On-Demand Webinar: Managing Difficult HR Issues During the COVID-19 Pandemic


Are you struggling with balancing the health and well-being of your staff with the reality of reduced income due to decreased patient visits during the COVID-19 crisis? To support physicians, the Cooperative of American Physicians, Inc. (CAP) presents a free on-demand webinar, Managing Human Resources During the Pandemic, to provide you with the knowledge to deal with employment issues effectively and legally.

Watch Now

Presented by experts in HR and employment law, this webinar addresses common concerns such as:

  • The need to downsize staff or reduce hours due to decreased patient visits
  • Employees who become sick or are caring for sick family members
  • Employees who are unable to come to the office due to childcare needs
  • Employees who are afraid to return to work
  • Understanding the Families First Coronavirus Response Act (FFCRA)
  • Maximizing Paycheck Protection Program (PPP) loan expenditures for forgiveness


CAP, a leading provider of medical malpractice coverage for California physicians, offers these types of free webinars and resources as a service to its members. To learn more about CAP and to receive a no-obligation quote by email, please Request an Instant Quote.


For assistance and questions, please call 800-356-5672 or email



“We who have means and a voice must use them to help those who have neither.” – Jennifer Donnelly

Gustavo Friederichsen
Chief Executive Officer
Los Angeles County Medical Association
“If it matters to our LACMA members, it matters to me.”